Roasted Marshmallow
method mastermind

Your recipe for campground marketing that sticks, sizzles, and brings campers back for more.

Welcome to the Roasted Marshmallow Mastermind

A free mastermind series from Martrek Digital—built by campers, for campground and RV park owners who want marketing that sticks, sizzles, and brings campers back for more.

You know what the perfect roasted marshmallow looks like to you.
Maybe it’s golden brown, toasted to gooey perfection. Maybe it’s charred and crispy. Or maybe just barely warmed over the flame. Everyone’s ideal marshmallow is different—and so are your campers.

That’s the heart of the Roasted Marshmallow Theory:
There’s no one-size-fits-all experience in camping or in marketing. Every campground offers its own flavor, and the magic happens when you match your story to the right audience.

At Martrek Digital, we help campground owners bring their own marshmallow magic to life—so they can stand out, book more sites, and build a brand that sticks.

What is the Roasted Marshmallow Method Mastermind?

It’s a free, monthly series for campground and RV park owners and operators ready to stop guessing and start growing. You’ll get the tools, strategy, and confidence to finally craft a digital presence that resonates with the campers you actually want to attract.

Each 60-minute session is packed with:

Expert Strategies

Expert strategies tailored to outdoor hospitality businesses

Practical Steps

Practical steps for improving your website, visibility, and guest experience

Actionable Resources

Actionable resources to take back and implement right away

Real-Time Q&A

Real-time Q&A with a team that’s been in the field—and at the campfire

Success Stories

A sneak peek at what’s actually working right now in 2025

🔥 2025 Roasted Marshmallow Method Mastermind Calendar

When: Typically the 3rd Thursday of each month (unless noted below)
Time: 11:30 AM – 12:30 PM CST
Where: Online via Zoom (link will be sent to registrants)

Date
Session Title
Theme
May 22
Simple Visibility Ventures: SEO Safari for Campground Owners
Boost your rankings and make it easier for campers to find (and book) you.
June 19
Website Wanderlust: Paving Digital Paths for Park Operators
Build a site that works hard so you don’t have to—optimized, mobile-friendly, and made to convert.
July 24
Social Campsites: Engaging Grounds on Social Media
Create content that connects, builds loyalty, and fuels your digital campfire.
Aug. 21
Marketing Mavericks: Email Expeditions for Hospitality Heroes
Send emails that don’t get ignored—and keep guests coming back season after season.
Sept. 25
Content Campers: Digital Storytelling for Outdoor Operators
Learn how to tell the story of your park in a way that sells—and inspires.
Oct. 23
Ad Alchemy: Paid Campaigns for Park Professionals
Craft smart, profitable ad campaigns that don’t drain your budget.
Nov. 20
Crisis Campfires: Managing Online Reviews & Reputation
Handle feedback like a pro and turn tough reviews into trust.
Dec. 18
AI Adventure: Innovating Campground Experiences with Artificial Intelligence
Embrace the future of hospitality with tools that enhance guest experience and boost bookings.

Why Join?

Next Step: Reserve Your Spot!

Our first session kicks off this May 22!
Join us for Visibility Ventures: SEO Safari for Campground Owners and start crafting a digital strategy as crave-worthy as your favorite roasted ‘mallow.