In It for the
Entire Journey
Partnering with our clients to create strategies and deliverables that enhance the end-user experience at every stage of the customer journey.
The Martrek Partners Advantage
Martrek Partners was founded with one mission in mind – help organizations create strategies that deliver marketing communications to add value to the lives of their customers.
We’ve developed award-winning campaigns, ideated and implemented cutting-edge strategies, ensure our organizations are seeing the results they are seeking in the bottom line.
Our objective is simple: leverage our experience and expertise in today’s fast-paced marketing climate to deliver results to our clients.
Meet the Team
Our team has over three decades of experience helping organizations meet and exceed their goals through implementing cutting-edge strategies.
Amber Simpson
Partner, HEAD OF STRATEGY
Amber has over 14 years of marketing and communications experience within education and community based nonprofits, professional and local squash organizations, and most recently professional associations. Amber specializes in team organization and strategy, paid and organic media, customer journey and persona development, content curation, and digital analytics.
Recognized in the 2021 Class of “40 under Forty” recipient’s for Association Forum, Amber holds a Certificate in Nonprofit Management from Northwestern’s Kellogg School of Management, and a BA in Sociology from the University of Vermont.
Tom Felgar
Partner, head of digital
Tom has over a decade of marketing under his belt, leading marketing teams and initiatives in the industries of finance, higher education, professional associations, and professional baseball. Tom specializes in digital strategy and implementation, paid and organic media, MarTech stacks, web design, and analytics.
He holds a Master of Business Administration (MBA) from Purdue University’s Krannert School of Management, an MS from Purdue University, and a BA in Communication Studies from the University of Iowa.
Services
The Martrek Partners goal is to provide clients with the support and expertise they need to go from 0-100 as smoothly as possible. Check the list below to see how we can help your organization improve and transform its marketing function.
Customer Personas
Knowing your target customer is essential to success. We use a methodical approach to develop realistic customer personas.
Fractional Marketing Team
Need the power of a senior marketing team without keeping it in-house? We provide robust marketing team and CMO services.
Journey Mapping
Understanding the customer journey can help your organization fine-tune your approach to generate more qualified leads and conversions.
Market Research
Need help understanding where your product/service fits in the marketplace? We can help acquire and interpret that information.
Data & Analytics
Are you tracking your performance in a strategic way that helps you make growth-minded decisions. We can help you get started.
Value Prop Creation
Have a great product or service but don't know how to express the value to clients? We offer vast experience in effective value prop creation.
Presentation Development
Whether you need help presenting to a boss, senior leadership, board, or customers, we offer a variety of services to help develop presentations.
Marketing Plans
A good plan for your marketing budgets, both in time and money, are essential for helping move your product/service's performance to the next level.
Business Planning
Are you starting a business or have hit a wall? We have experience helping businesses anticipate and overcome challenges, leading to growth.
Let's Talk
We’re glad you landed on our website. We’d love the opportunity to speak with you to see if we can help your team optimize your marketing.
(312) 620-5797
available from 9:00 AM – 4:00 PM CT
or by appointment
Location St. Charles, IL 60175
Email info@martrekpartners.com
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